Our beautiful Bride Apee, Founder of D.A.Y Boutique came to us with a clear concept for her wedding dress. It needed to be sleek, modern and stylish – something unique that Apee could feel herself in and have plenty of fun on her wedding day.

Apee was drawn to clean lines and contemporary details, we initially started thinking about a jumpsuit or trousers but as soon as we tried our Zelpa dress it was a clear winner.


Our Zelpa design is part of our Soho Collection, a collection that was designed to celebrate individuality. With it’s feminine cut out sides, square back detail and side wrap split this sleek design ticked all of Apee’s boxes.


“I went into Andrea Hawkes Bridal with the classic saying – I am looking for something ‘not too bridal’… I was pretty certain I would end up with a jumpsuit and then the lovely team suggested I try this dress (Zelpa) just to see how I feel, and honestly I never looked back.

This dress was the perfect combination of classy, unique and sexy that I had come across. Ensuring I was tucked in all the right places wasn’t easy I must say, but the team made sure it fit me like a glove! I felt fabulous and comfortable in the dress all day long, thank you so much Andrea Hawkes Bridal – you made to process so enjoyable” – Apee



Apee and Bertrand celebrated with their close friends and family at the Camberwell Arms, they had an incredible day filled with love, laughter and fun! Exactly what a wedding should all be about.

We loved working with Apee who is always so full of energy and positivity, it was a total joy!

A huge congrats to the gorgeous couple!




From wedding dress ideas & inspiration to how-to guides and expert know-how. You'll find everything you need in the run up to your big day and beyond on our bridal blog!

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